Episode Description

“Entrepreneurship is not only about risk and reward. It’s really about being able to assemble, and mobilize, and harness resources that you may not control to accomplish something.” – Marc Ventresca

What is the “ideal” entrepreneur like? The answer may surprise you. Why? Because our assumptions about what it takes to run a business don’t really line up with what successful leaders actually do.

Today on the Building a StoryBrand podcast, guest correspondent Allison Trowbridge talks to esteemed Oxford economic sociologist Marc Ventresca. He debunks 3 myths about entrepreneurship. Listen for an inspiring new outlook on how to lead your business well.

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